Chouette Designs is Coming Soon!
I always feel like I talk about our new business ad naseum, but I am realizing that friends and family who don’t spend every waking moment on Instagram still might not know what I’ve been working on. So here it is, a size inclusive, demi-fine jewelry brand. And the...
What you ACTUALLY need to know about the N Sale
Started in 1955, this sale was the first of its kind to offer preseason fall fashions at a discount, before raising their prices after the sale. It was a way to drum up business in the dog days of summer- a historically slow time for most fashion retailers. The sale...
10 Things I Learned at FIDM
A few years in fashion school will teach you plenty about how chaotic fashion shows really are, how to drape a corset and that nifty sewing hack for sewing chiffon together with a toilet seat cover. It taught me a lot of other great lessons too of course, which I hope...
The Problem with Coral Jewelry
When associating a gemstone to the sea, an easy choice would be aquamarine. The name itself is an ode to the ocean- “aqua” meaning water, and “marine” meaning of the sea. The truth is that aquamarine is found far from the sea- it is mainly sourced in Africa in places...
San Diego Summer Bucket List 2021
So there won’t be any concerts or pub crawls in my near future, and that’s ok. I think I’ve come up with a pretty great list of safe options for things to see and do in San Diego for summertime. Here are a few things I’m itching to do when that warmer weather...Welcome
I’m Ashley Catharine, and I am a writer and stylist based in Southern California. You can learn more about me here.